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Marketing Manager/Coordinator

Company Overview

Price Benowitz, LLP is a mid-sized law firm headquartered in Washington, DC with offices and attorneys throughout Washington, D.C., Maryland and Virginia. The firm handles many areas of law including criminal defense, personal injury, medical malpractice, immigration, trusts and estates, family, OFAC, business transactional and whistleblower law. 

Our firm was built on the understanding that comprehensive representation does not begin and end in the courtroom. We know that just having sound legal counsel does not translate to a comprehensive and satisfactory experience for a client. We want our clients to be satisfied with their choice of firm, not just in their choice of attorney. Our client service and support staff are dedicated to making the experience of retaining an attorney as smooth as possible and ensuring that no client ever has a question or concern that goes unanswered. It doesn’t matter how good an attorney is if they don’t pay close attention to the wants and needs of the client. We want to make sure that each of our clients is as happy with the experience they have with our firm as they are with the ultimate result in his or her case.

Job Summary

Price Benowitz, LLP currently has an opening for a Marketing Manager/Coordinator. The Marketing Manager/Coordinator plays a vital role in the development and implementation of many of the firm's marketing strategies.The Marketing Director will manage and lead various projects and campaigns for the firm such as newsletters, website audits, link building projects and a variety of other tasks related to the firms marketing efforts. This position requires candidates that have experience in marketing and are truly passionate about the different aspects of marketing. 

Responsibilities and Duties

  • Supervises and take part in marketing campaigns via various channels including online, search, print, email, video, all social media and live experience.
  • Collaborates with management to determine and implement marketing initiatives, both short- and long-term, helping determine which methods work and why.
  • Coordinates and calendars interviews.
  • Leverages data to gauge content themes, topics and effectiveness. Define key metrics and provide analytics and make recommendations based on those results.
  • Coordinates the content and publishing of the monthly newsletter and eNewsletter.
  • Oversee's company's profiles and directories
  • Conducts periodic website audits and adds content to our website and social media sites.
  • Obtains customer testimonials.
  • Handles mailings.
  • Participates in the recruiting and hiring process.
  • Keeps track of statistics for the firm.
  • Ensures that all aspects of marketing for the firm, communications, and community relations are addressed and working effectively.
  • Takes part in other essential functions of the firm. 

Qualifications and Skills

  • Bachelor's degree required.
  • Working Knowledge of WordPress is a plus
  • 2+ years of digital marketing experience.
  • Ability to work in a fast-paced environment.
  • Proven editorial skills.
  • Proficient in Microsoft Word, Excel and Email.
  • Prior team lead or management experience is preferred.
  • Prior project management experience
  • Familiarity and experience with principles of marketing 
  • Must have excellent written and verbal communication skills.
  • Basic technical understanding of HTML, XHTML, CSS, Java, web publishing, Flash, etc. is a plus.
  • Ability to adapt to changing priorities.
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